LAB was created by the people of Universal Mind out of passion and love for the job. The focus was conceptualizing new solutions for unsolved challenges within large organizations.
LAB was structured to design and research the hell out of the obstacle in a fixed amount of time. The end product would be a human-centered MVP to test and validate. This resulted in reduced discovery costs and faster prototype production driven by actual users.
Role: IA, UX/UI Designer
Deliverables: Wireframes & UI Designs
Tools: Stakeholder Interviews, Sketch, Invision